Jordan Brand Creates Custom Shoes for Howard University
*Howard University students can now wear custom Jordans after the brand dedicated an exclusive sneaker to the famed HBCU.
The Jordan Brand previously announced a 20-year partnership with the university “that will create academic and athletic opportunities that will elevate the best in the black community,” according to a Howard University. Press release.
As reported by black business, the Air Jordan 6 “Howard University” Player Exclusives feature the school logo and red, white, and navy color scheme with the university crest stitched on the heel.
College students and friends and family will be able to purchase the sneakers. The public will not be able to buy them. Check out the sneakers via Instagram below.
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“Howard University and Jordan Brand share a heritage of excellence and a deep commitment to the Black community. As an HBCU graduate, I understand the educational impact of an institution like Howard University. associate with Howard University and see the growth of black talent on the court and far beyond,” said Craig Williamspresident of the Jordan brand.
“We have always been proud of our heritage at Howard University, but we are bold enough to believe that our future could be brighter than our past. The partnership with Jordan Brand is another signal of our ambitions as a university. to become an even brighter beacon for black excellence. We are excited to work together on this vision of greatness,” says Dr. Wayne AI FrederickPresident of Howard University.
“This partnership amplifies the culture of champions we are building at Howard,” says Kery Davis, athletic director of Howard University. “After winning multiple MEAC championships last year, we’re ready to continue with Jordan Brand on our side.”