How fitness brand Klink tackles the hospitality industry • Hotel Designs
If ever it was time for people outside the conventional parameters of the industry to emerge with revolutionary new ideas and concepts, now is. After the pandemic, the industry reopened with a new perspective, looking for useful solutions to ensure that brands stay at the forefront of new trends and behaviors regarding the way people travel and use the world. hotel space.
While we learn (and narrate) as we go, we know that guests who check in at hotels have spent over 18 months locked in the confidences of their own home – working, living and exercising. in their own space – which has undoubtedly changed customer behavior on a generic level.
So, as change hovered over the fall, I met Nikita McCoy, an NHS nurse who had the revolutionary idea to launch Klink, a new brand that sets a new standard in the fitness scene in offering something completely different for the upscale hospitality industry.
“I felt there was a need for more compact and stylish equipment. – Nikita McCoy, Founder, Klink.
Hamish Kilburn: So, Nikita, tell us more about Klink’s birth …
Nikita McCoy: Klink was born during the first lockdown; from the start on the Covid-19 pandemic. When renting equipment from our local gym, I felt there was a need for more compact and stylish equipment. I wanted to have something that was easy to use, of good quality, and yet practical. As an engineer, my husband quickly started working on it after I brought the idea to his attention. His [engineering] flare allowed us to bring that blurry vision to life very quickly. Working on our design was a positive distraction from the reality of Covid-19 during the lockdown, especially since I was working as a nurse at that time.
HK: Gone are the days of small, compact hotel gyms (which are constantly crowded) for the leisure (business / leisure) traveler?
NM: Gyms will always have their place, because they are a positive space. For us, it is about promoting efficient training with high quality equipment in an environment adapted to the user. I think Klink would be a great addition to any upscale wellness space, especially in a hotel suite or bedroom where people can have easy access to their own gear to use in their spare time. In-room amenities are something that more and more hoteliers are investing in. Exercise equipment should be as essential as a mini bar!
HK: Tell us about the technology behind Klink – how do the mechanisms work?
NM: Klink is patent pending and our modular system sets us apart. We have unique locking technology which is not only effective but also easy to use. The simplicity of our mechanisms reflects our brand. Turn it, click it, lift it!
“All of our components are made and sourced from UK companies, and that’s something we’re extremely proud of.” – Nikita McCoy, Founder, Klink.
HK: Why was it so important for the brand to keep all aspects of design and manufacturing local?
NM: Having recently started our own engineering company in 2018, we fully understand the importance of local manufacturing. All of our components are made and sourced from UK companies, and this is something we are extremely proud of. It is more important than ever to support and grow our own economy. I also enjoy building working relationships with other UK based manufacturers and suppliers and seeing what we can do together to achieve our business goals.
HK: What do you think is driving the demand for wellness and wellness in the luxury hotel market?
NM: The pandemic has changed so many aspects of our world. Health is at the fore both physically and mentally. People want exercise more than ever. The hotel environment is a great way to unwind, rejuvenate and unwind, but that doesn’t mean exercise has no place. Hoteliers are committing to this shift change and aim to provide their guests with personal in-room training spaces. Many people like to exercise to start and boost their day. It should not be compromised and easily accessible. No hotel would want bulky fitness equipment to clutter up the rooms. Therefore, it is essential that it harmonizes with the theme of the space – the design of the products should be elegant and functional. Klink ticks all of these boxes.
“We are proud to have the only marine grade adjustable quick release equipment on the market today. – Nikita McCoy, Founder, Klink.
HK: Why are Klink products ideal for both the luxury hospitality market and the maritime industry?
NM: Klink products have their place in many different contexts. Ideal for the home where space is of the essence and the customer wants a large variation in weight without a barbell rack. In the luxury hospitality market, we can deliver what we value most and customize our equipment to brand and use our custom storage solutions. Klink is functional and aesthetic and can fit into any luxury interior design theme.
Regarding the marine industry, we can custom manufacture our entire Klink range in 316 stainless steel also known as marine grade steel. In doing so, we provide additional corrosion protection against the elements. We pride ourselves on having the only marine grade adjustable quick release gear on the market today. We are the perfect fitness supplement to the world of yachts. Add in some quirky colorful storage cases to secure your gear and you have a perfect solution to save space.
HK: What’s next for Klink?
NM: As a new company, we focus on brand awareness and orient our product in the areas to which it belongs. We have some exciting collaborations coming up and we can’t wait to show how versatile and fantastic our product is. There are many more Klink to come in the days to come, so watch this space!
Klink is one of our recommended vendors and is regularly featured in the Vendor News section of our website. If you would like to become one of our Recommended Suppliers, please email Katy Phillips.
Main image credit: Klink